Year: 2021

Company: Clozette (CoolJP)

Campaign Type: Facebook Live

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This campaign was part of our Chinese New Year content where we invited a well-known local Feng Shui company Yuan Zhong Siu to educate our readers on their Chinese Zodiac Forecast. The Facebook Livestream also provided coverage for Flo Optics and Ms. Lily by integrating their products into the content, suggesting them as items for the different zodiacs based on matching the zodiac's lucky colors to the product colors or by matching the product's concept to the zodiac's forecast. 

 

The campaign was also accompanied with tons of social media promotion on Clozette's Facebook and IG Story to garner more registrants for our Facebook Live. 

Overall, this campaign was very successful with more people learning more about Ms.Lily & FLO Optics.